Israa Alrawi
Director of Marketing
Israa is the founder of The Winbox, an email marketing educational platform dedicated to helping direct-to-consumer (DTC) brands scale profitably without relying on discounts. With over eight years of experience, Israa successfully launched her own e-commerce store, scaling it to six figures in just three months, and has since discovered her passion for growing raving buyers through email marketing. She has helped over 1,000 clients and students generate more than $110 million in email revenue, implementing proven strategies to acquire cheaper leads and secure lifetime customers. As an expert in email deliverability, strategy, and retention, Israa also teaches at the SOS Ecom Academy, where she shares her insights on list growth and profit through email.
